ELICA NEWS
ELICA NEWS

BEFORE 

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AFTER 

PROJECT: EN (ElicaNews) House Organ of Elica Group.

During 2011 ElicaNews has been completely renovated from an aesthetic point of view-graph. The format has been expanded (A3) giving a cut closer to the “magazine”. Starting from the cover, the policy is to interpret it differently every time the issue of the publication reflects a major theme of particular relevance in content. The layout has been redesigned to ensure greater coherence graphics, simplicity and readability of the sign. The result is to give a stronger identity and strength of expression, in line with the Group’s values.

DIMENSION: 29,7 X 42 cm (A3)

FONT:  • Lyon Display / Regular (Kai Bernau) • Giorgio / medium regular (Christian Schwartz) • Verlag /   Compressed (Hoefler & Frere-Jones).

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COVERS 

Each cover is typographically interpreted in line with an internal argument at House Organ.

EN16 /// INNOVATIVE THINKING ///

EN16 /// INNOVATIVE THINKING ///

EN15 /// break down the bureaucratic mentality ///

EN15 /// BREAK DOWN THE BUREAUCRATIC MENTALITY ///

EN14 /// MANAGE PEOPLE BECAUSE THAT THEY CAN MANAGE THINGS ///

EN13 /// AIM FOR THE IMPOSSIBLE ///

EN12 /// WORK TO TARGETS ///

EN11 /// THE RISK REWARD ///

EN10 /// PERSEVERE, PERSEVERE, PERSEVERE ///

EN9 /// RENEWAL ///

EN8 /// TEAM SPIRIT ///

EN7 /// SYMMETRY ///

EN6 /// EXCELLENCE ///

EN5 /// INFOGRAPHIC ///

EN4 /// DESIGN ///

EN3 /// THREE-DIMENSIONAL ///

EN2 /// SENSORIAL ///

EN1 /// BREAK WITH THE PAST ///

 

 

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LAYOUT 

Layout

Inside pages

Inside pages

 

 

 

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